Modern Market: Eat well, Be Happy.

We recently partnered with a new client, Modern Market, to create a billboard for their new Plano location. We used an immediate call-to-action: “Good for you. Fast food. Right here.” Modern Market serves amazing, healthy food using simple, whole ingredients that are sourced from farms, not factories. They prep their food every day, because when it comes to healthy eating, they don’t believe in shortcuts. Check them out for breakfast, lunch or dinner. 

Modern Market has 27 locations throughout the country, so we hope this is the beginning of a healthy relationship!

— Team Banowetz

On Location: Shooting the NorthPark Center Fall 2016 Fashion Book

What’s it like to be on a fashion shoot? Take a virtual peek with this behind-the-scenes video of the latest NorthPark Center luxury book photoshoot. Just released, the new “Art of Shopping” fall campaign was photographed at the Nasher Museum of Art at Duke University in Durham, North Carolina. If you haven’t already done so, be sure to pick up your copy of the luxury book at NorthPark Center to view the finished piece and the stunning final images.

Location: Nasher Museum of Art at Duke University, Durham, NC
Client: NorthPark Center
Agency: Banowetz + Company, Inc.
Videographer/Editor: Eric Ogden, Eric Ogden Photography
Photographer: Maxine Helfman
Producer: Tamber Johnson, Tamco Productions
Female Model: Julija Step, IMG Models
Male Model: Chad Masters, Next Model Management
Hair: Patrick Kyle, Jump Management
Makeup: Francis Hathaway, Jump Management
Wardrobe: Rachel Roberts, NorthPark Center
Stylist: Tammy Theis, Wallflower Management
Executive Creative Director: Leon Banowetz, Banowetz + Company, Inc.
Art Director: Ryan Bailey, Banowetz + Company, Inc.

— Team Banowetz

Cool Fashions Hot Off the Press: the NorthPark Fall 2016 Luxury Book

The fall 2016 luxury book for NorthPark Center has just been released. As a continuation of the “Art of Shopping” campaign, it was shot at the Nasher Museum of Art at Duke University in Durham, North Carolina, and features new looks from some of NorthPark’s biggest names in fashion set against spectacular works of art. You can pick up a copy at NorthPark Center while they last! 

Location: Nasher Museum of Art at Duke University, Durham, NC
Client: NorthPark Center
Agency: Banowetz + Company, Inc.
Photographer: Maxine Helfman
Producer: Tamber Johnson, Tamco Productions
Female Model: Julija Step, IMG Models
Male Model: Chad Masters, Next Model Management
Hair: Patrick Kyle, Jump Management
Makeup: Francis Hathaway, Jump Management
Wardrobe: Rachel Roberts, NorthPark Center
Stylist: Tammy Theis, Wallflower Management
Executive Creative Director: Leon Banowetz, Banowetz + Company, Inc.
Creative Director: Adam Hallmark, Banowetz + Company, Inc.
Art Director: Ryan Bailey, Banowetz + Company, Inc.

— Team Banowetz